Showing posts with label Sales Training. Show all posts
Showing posts with label Sales Training. Show all posts

Monday, November 27, 2017

"Prepare for the WORST, but..." Wait, how does the rest of that go?

"Prepare for the worst, but HOPE for the best!" Why is it we tend to forget the last part of that maxim? Is it because we have heard it so few times? Perhaps it's too long? Maybe the concept itself is too complex. It may be the first part, the doom and gloom part, takes all our concentration.  After all, can we really expect our minds to think in two completely different terms? Yet if we are looking under rocks to uncover potential booby traps, we never take the time to enjoy the proverbial flowers.  

First, understand that anxiety is actually there for good reason. It's a survival mechanism. We are constantly looking for an alternate ending, a way out, or at least a really good lie. We want to have options when it comes to saving our relationships, not getting mugged, being fired, or just talking our way out of a traffic ticket. Self preservation itself is not bad so long as it is not at the expense of others. However, we get stuck there. We are always watching out for the next big financial pitfall or social jackpot. Our minds take in billions of bits of information every day. The great majority of that data has no bearing on our lives whatsoever. Nonetheless, there is a lot to sift through. Perhaps there really are more things that could go wrong than right.

Without a doubt, negative self-talk will manifest itself into a bad attitude, limiting beliefs and even a poor outlook on ourselves. Some of that talk is our own creation and some of it (some more than others) is something that has played each and every day since we were small children. So, why is this little inner PA system always playing? With exception to deep-seeded emotional issues, there are just two reasons; we are comfortable with what is familiar, and silence scares us. Yep, that's pretty much it. Trusting in the way things have always been done is far better than looking inward at ourselves.  Have you ever known someone in a co-dependent relationship? Rationale would dictate they leave an abusive entanglement, but they remain due to a fear of the unknown or even possibly being alone.    

Perhaps we should BEGIN hoping for the best! Far more important than dwelling on unrealistic negatives is how to move forward searching for positive outcomes. This takes adjusting our own attitudes toward, well, everything. This is nothing that can be done a psychologist, minister, board-certified magician, your boss, your parents, your spouse or the HR lady. Sorry, not even I can help you with this one. It is something the individual must do for themselves.   

However, here are a few things that help you move in the right direction;

Get a better class of friends. Motivational speaker Jim Rohn once stated; "We are the average of the five people we spend the most time with." We tell or children to not hang out with the wrong crowd. Yet do we head our own advice?  You are only obligated to see your extended family on Thanksgiving, the other 364 days of the year are YOURS!  Seriously, do we seek those who can help elevate us or simply those who are comfortable and familiar?  Maybe we gravitate toward those who are most like us, as we are now. Perhaps we are the ones who are co-dependent.

Again, with the diet and exercise? Yes and who knows, there might actually be something to it, too! There have been hundreds of studies on the emotional and psychological benefits of Omega-3 fatty acids. That means more fish. Also, we must train ourselves to fill our lungs with more air so we can better get oxygen to our brain. The type of deep breathing we can only get from exercise. Good news here; ANY physical activity will get our heart rate up, so have fun with it. Unless you have a medical condition, there is no wrong exercise.    

"Purple giraffe!" Did you just envision a blue otter in your mind? No, because it was filled with the image of a two-tone lavender equine with a long neck. The human brain can only concentrate on one thing at a time with any great detail. Whatever is there, is there. If we tell ourselves to NOT think of something, it's still there. We can't allow ourselves to become frustrated when we imagine the worst, like getting fired, breaking up, arguing with our children or Bananarama on tour. Acknowledge those negative ideas for what they are; distortions of reality. Then, simply let them creep on through our mind until they find the exit. They will eventually leave, they always do unless we choose to hold onto them.    

Give yourself a time out. Take some quiet time, you deserve it. Go somewhere completely devoid of people, phones, distractions, wi-fi or even background music. Have a conversation with yourself. As stated, we already talk to ourselves, so this should be easy. Have an honest talk with yourself about the type of person you are, what makes you happy, and where you want to be in life.  Believe it or not, this is where I LOSE MOST OF YOU. As simple as it is, it's just too damned awkward.  

Get enough sleep. A Columbia University study showed the rate of those surveyed who had sleep
deprivation and sought out professional help for psychiatric disorders by about 8:1, versus those who were well rested, yet sought help. Eight to one! How many of those eight would never have had an issue had they just got an extra hour or two of sleep each night? Those one-hour sessions lying on the psychologist's couch would have been just as effective had a subject actually fallen asleep on it!   

Live with passion! No doubt, some people aren't seeing the good simply because they just are not happy.  Happiness really is a decision, not a state. Of course, we all have bad days, suffer regret and mourn loss. But that should be the exception to human existence. When I conduct career coaching with clients, I ask them what they are most passionate about. Sadly most simply do not know what would excite them to get out of bed in the morning. They only roll out of bed due to habit or a sense of what the consequences will be. Passion overcomes fear and if we are anticipating all the good that will come from the new day, our attitude will rise to meet the need. 

Sad to say, we will always have those little negative thoughts and anxiety. The trick is to outweigh them with positive expectation and constant reminders of how awesome we truly are. And that, takes purposeful intention.  


Saturday, September 30, 2017

Service at the Speed of the Human Race™

The information superhighway was never intended for people to take a leisurely stroll. The internet was created, and exists for the rapid gathering of data. Service itself is just a byproduct. Truly, when it gets to decision time, people want to SLOW DOWN a bit. But, how do you do that or even hit an "off ramp" if everything is moving so fast?  

The concept of "Service at the Speed of the Human Race™", simply means gathering all pertinent information for our clients as quick as possible, explaining it to them in a way they understand, and then allowing them some time to decide how to proceed.  No teleporters or magic wands, just good client service. In fact, this has always been the model. But unfortunately, it's a point a lot of online platforms completely miss. At some point in the decision making process we must slow down, as bad information, out of sync priorities and miscommunication can upset an otherwise smooth process. If we are the professionals in our field, those who have knowledge and prior experience, and it does fall to US to tap those brakes.  Otherwise, our client stand to make a huge mistake, especially as it applies to real estate.

Click here for FCM page
It is a concept First Community Mortgage refers to as "the human mortgage approach" of doing business.  Though they have access to all the tools of an online-only bank, they realize the greatest advantage is in their people. More important, their people making face-to-face connections with clients. Mortgage seekers don't want to be forced in to the next step of the process because the site says it's prudent to do so.  Nor are they willing to be denied by an algorithm. They want to look a professional in the eye and get some advice. People want options. Yes, at a point there is the need for a little bit of hand holding. That is a service you cannot get from the internet.

I recall several years ago, a large discount department store was playing with the notion of expanding into real estate. They had kiosks set up in a few of its stores as a pilot program to see how many more magazines, cheap toys, shirts, flip-flops, and 2000 square foot homes they could sell. This was at a time when there were not as many real estate information outlets as there are now. The discount chain's concept was to provide fast and convenient data while customers were shopping otherwise. People did in fact look at home listings on the in-store computers, but when it became decision time, elected to seek the advice of a Realtor®. The project was abandoned.  

Recently, I worked with some clients to sell their home. Within the first 24 hours, we received four offers. Each was good. The clients selected potential buyer to work with and we were able to sell the property for about $10,000 MORE than we originally anticipated. All this happened without the use of such online services as Homelight, Zillow or Trulia. For the most part, the offers that came in were by word of mouth. As for the bump in price; I went "old school" and actually MEASURED the property thereby finding additional square footage that was not reflected on the tax record. Something that would not have been caught by a "Zestimate", but rather by little ol' me!   
           
In the 21st century, we want something and we want it now!  However, instant gratitude is for the most part, a fantasy. Gaining information today is no problem at all, but is it the RIGHT information? More important, is it the right information for that individual? The human mind can race at a sprint, but the heart still needs go the distance of a marathon. That is what is meant by Service at the Speed of the Human Race™.    


Blaine Little is a real estate instructor, business trainer and an agent with Reliant Realty in Murfreesboro, TN
http://speakingforeffect.com/        BlaineSpeak@gmail.com



Friday, December 23, 2016

Holiday Listings



Each year, about this time, Realtors across the country hear those same three little words “…after the Holidays”. The real estate market tends to go into an economic hibernation for a couple of months as activity slows down. Our focus shifts from seeking listings and promoting sales activities to turkey and hanging out with the family. We spend more time in the car trying to GET to the mall, than we spend in the mall itself, and those lights aren’t going to hang themselves. We plan our cross-country trips, buy gifts for our loved ones, and make sure that we are stocked up on eggnog. Mmmm, eggnog!

Years ago, I would send out a postcard to my farm area entitled “8 Reasons to List during the  The intent was not only to promote myself and the services I could provide, but also to create a shift in the mind of the seller who had already decided to put off listing until the New Year. I would also send the little card to my current listings who I knew might expire during this period. I will share a few of those ideas with you.
Holidays”.

First, the listed home is already looking pretty! No need to “tidy up” before company comes over or make the place look festive, or bake wonderful smelling cookies in the oven to make it all seem like home. It already does. The owners did you staging for you! As professional marketers, our intent is to allow the would-be buyers see themselves living there. What better family time to make them think of than the Holidays?   There’s also no need to cut the grass just before a showing appointment.

Another good consideration is the Holiday schedule itself. Many times, manufacturing plants and other businesses will completely shut down for a couple of weeks.  This means those “by confirmed appointment” sellers are now much more flexible, and easier to reach by phone. Most offices in the Middle Tennessee area have some sort of appointment system that a client could simply block out important family days and sub-Holidays like New Years Eve. Buyers are in the same boat, so there is not a need to wait until the weekend to set appointments.

In my first few years in the business, I made myself available to anyone and everyone who want to buy or sell. Without fail, I always picked up new clients at this time because everyone else had their phones turned off. Consistently, I heard stories of how people must have called a dozen agents, but no one picked up or returned their call. Well, I did, and I got new clients out of it, too. Many of them were people relocating to the area in a few weeks or months, and had this time to look for properties. I always did business!

Yes, there are a lot of points to consider during the Holiday season, but your mental default should not be that of “Nobody wants to buy or sell during the Holidays”.  By working smart and being available, you just might be able to put a nice little bow on the end of your business year.  

BlaineSpeaks@gmail.com

Friday, July 15, 2016

Too Much Clutter Can Kill Your Real Estate Deal!

Too Much Clutter Can Kill Your Real Estate Deal!  by Blaine Little 

One of the first things a good Realtor will tell his or her seller clients is to "de-clutter". This is not necessarily saying the house is a mess or dirty, but does imply it's time to put away all those personal chotchkies and souvenirs collected through the years. The intent is to allow potential buyers feel as though the home could already be theirs. But what happens when all those little nick-knacks are the focal point of the house instead of the kitchen appliances?
  
Some years ago, I had a listing appointment for a lady who was moving back to her home town. I was to meet her one afternoon, and before leaving the office, I did a quick check of everything I might need; camera, flip book presentation, forms, and of course, my "lucky" pen. On the drive over, I rehearsed in my mind, responses to the three or four common objections I might hear during a listing appointment. I also considered common issues with the house, such as pet odor or a bright decor. However, nothing quite prepared me for what I was about to see.

After ringing the doorbell, the lady greeted me warmly and invited me inside. From the front living room door, I got an eyeful! The walls were a neutral tone of light gray, the carpet was beige, and the beanie babies were, well, MANY. On the far wall she had a wooden rack full of them. There were about 20 little plush toys across each shelf and about a dozen shelves down. She had two such racks, and several "Ty toys" out on tables, so you do the math. She had hundreds of these things! Just tiny little teddy bears and other assorted critters all in every color imaginable.

Something occurred that doesn't happen to me often: I was speechless. In our short time together and on the phone, this lady was so polite and seemed like a very sweet person. So, how was I going to break it to her that she really needed to take them down? As luck would have it, when she noticed me eying the wall, she proceeded to tell me a story that seemed to be attached to each one. Where she was when she bought them or how a friend who knew she collected gave one to her or what a special one meant to her. I just saw hundreds of pieces of felt.

When buyers enter a house, they imagine what that property could like like in a few weeks. They consider lighting, mentally place their existing furniture in each room, and quickly scan for any repair items. In short, they assess how that house will suit their needs. However, if there are tiny, multi-colored items all over the place, this is a huge distraction. The human eyes can only take in and analyze so much. Even though a listed property may be clean and tidy, it just appears CLUTTERED. 

As real estate professionals, we must tread lightly here. What may seem like an obsession or just plain weird to some of us may be very important and significant to our clients. For a house to appear as a potential "home" to a buyer, it needs to be shown in its best light. That means clean and showing a lot of surface area. Showing open areas on a wall, floor, ceiling or table make the property appear lager than it is. The simple reason is only a few objects can occupy the minds of buyers before they become frustrated and simply decide to move on. This is exactly why we notoriously ask sellers to remove everything from a refrigerator's surface. For those of us who have children, that's a tough one.

I once had sellers where the husband collected about a dozen collegiate baseball caps and displayed them very proudly on shelves in the den. Though this were not hundreds of items, it was still clutter. At this point, I delivered my famous line; "You need to pack anyway, because you will be moving soon." Believe it or not, that usually works!

In the interest of full disclosure, in my home office I have a closet that is filed with magic effects and illusions I have collected over the years. Each was selected to fill a specific magic "need" aside from raising the ire of my wife. That probably seems weird to most potential buyers, but then again, my home isn't currently for sale.

http://speakingforeffect.com/
BlaineSpeak@gmail.com